List of Popular Russian-Language Travel Blogs

Despite the uncertainties in the tourism industry due to border restrictions and changing rules, travel bloggers have continued their work in 2021, sharing new videos and posts to engage their followers.

We have previously compiled lists for YouTube, Instagram, and VKontakte, highlighting popular travel bloggers. In this article, we present a selection of:

  1. YouTube Video Bloggers – These creators produce informative videos about travel, showcasing various destinations.
  2. Instagram Travel Bloggers – Influencers who share their travel experiences and stunning visuals on Instagram.
  3. VKontakte Travel Publics – Communities on VKontakte, a popular social networking site in Russia, focused on travel-related content.

Additionally, we have included a list of Telegram travel channels for your reference.

YouTube:

Video content is an excellent medium to showcase regions and attract tourists. With an average of 32.5 million Russians spending 50 minutes a day on YouTube*, it has become a key platform for promoting businesses, including tourism. You can find our previous selection of YouTube travel bloggers here.

The People (3.55M):

“The People” is an extraordinary project by Anton Lyadov. Through his videos, Anton explores the lesser-known aspects of popular tourist destinations and regions. His content goes beyond traditional travel blogs and offers investigative journalism that resonates with the Russian-speaking audience. Despite deviating from the typical picturesque travel vlogs, his videos receive millions of views and thousands of supportive comments. One of his most popular videos, “Dubai. Flipside,” has garnered nearly 11 million views.

Varlamov (2.6M):

Ilya Varlamov, a renowned public figure, journalist, and vlogger, has gained popularity in Russia and CIS countries. He has been known to the public for quite some time due to his travel writings, not only on LJ (LiveJournal). Since 2017, he has successfully expanded his presence on YouTube, where he covers social and political issues alongside sharing insights about cities in Russia and countries both nearby and far away. What makes Ilya endearing to his viewers is his ability to go beyond highlighting the comforts of cities and countries. He fearlessly raises critical issues that often remain undisclosed to tourists.

ABOUT TRAVELS – Bogdan Bulychev (501K):

“About travels” is an automotive travel channel led by Bogdan Bulychev, a Russian adventurer and YouTuber. The channel offers a variety of videos featuring expeditions, journeys, cars, lifestyle, and motivation. New content is posted on a weekly basis, specifically on Wednesdays. While recent videos mainly focus on travels within Russia, Bogdan also shares captivating video reports from his explorations in countries like China, Norway, Thailand, Kazakhstan, and more. On average, the channel’s videos receive around 100K views, showcasing the audience’s enthusiasm for Bogdan’s travel adventures.

It’s a Good Trip – Adventures and Food! (288K):

“It’s a Good Trip” is a unique channel where the author, Sasha Lyapota, combines two fascinating topics: bike travels and food exploration. If you’re interested in promoting gourmet trips, this channel is worth noting. The videos on this channel consistently attract an average of 50K views or more, showcasing the audience’s engagement with Sasha’s adventures and culinary experiences.

Yan Buyan – Travels (214K):

Yan Buyan, a blogger hailing from Moscow, runs this channel dedicated to sharing captivating video reports from travels across Russia and various foreign countries. Yan provides intriguing insights into different regions, sharing interesting facts along the way. Although this travel channel is relatively new, with just one year of video publication, it has been actively growing, attracting over 200K followers in such a short time.

Ruslan Verin – Big Trip (137K):

“Big Trip” is the channel of Ruslan Verin, an independent bike and motorbike traveler. Ruslan’s adventures have taken him across Africa, Asia, North America, and Central America, covering an impressive total distance of 62,000 km. With a dedicated following of 137K subscribers, Ruslan’s channel offers thrilling insights into his remarkable solo journeys.

Instagram:

Continuing our lineup of travel bloggers, let’s explore Instagram, one of the largest social media platforms with a vast number of influencers. You can refer to our initial selection of Instagram bloggers here.

@dasha_cher (1.7 million followers)

@maria_ponomaryova (720K)

@oktagon (316K)

@polinabrz (301K)

@alexander_lapuk (130K)

@macpava (113K)

@ivandementievskiy (72.3K)

@imvadimvetrov (66.3K)

@pashkowski (63.2K)

@anyaklyueva (33.4K)

VKontakte:

With over 39 million* daily users, VKontakte is the most popular social network in Russia. In our previous article, we compiled a list of author blogs and popular VK publics focused on tourism. Today, we are introducing some new names to the list.

SINITSYN ▲ TRAVEL (60.7K followers)

Misha Kirsanov | Kung Fu Trip (51k)

I want to go home. Trips you won’t go on (15,7k)

FAR-OUT (3,4k)

tuda-suda blog | Travels (3k)

Top Telegram Travel Channels

Telegram, one of the widely-used messengers in Russia with 33.7 million Russian users, provides travel businesses with an additional platform to engage with users and market their offerings. Here, we present a compilation of the top travel channels on Telegram.

@vandroukiru192.5k17.6%
@National_Geograph1c133.3k25.1%
@piratesru111.9k10.9%
@travelradar105.4k14.9%
@samokatus102.4k14.1%
@VTurisme101k18.4%
@triptodreamru68.4k19.9%
@travel100500miles64.5k12.5%
@ptuxerman63.7k76.1%
@geografiyatg58.1k16.4%